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Discover How Yofi Protects Your Business

Yofi proactively identifies high-risk individuals and uncovers hidden clusters without adding friction to legitimate customers, using real-time alerting and unique data signals to protect returns and unlock more customer benefits.

In today's digital landscape, businesses face significant challenges from fraudulent activities that threaten their profitability and customer trust.

Enhance customer trust and loyalty.

Yofi establishes customer trust scores to protect your brand from bad actors exploiting loopholes and automation, while ensuring legitimate customers receive enhanced benefits and a seamless experience.

Trust is embedded across your entire business from marketing to customer support to operations, unlocking true personalization that safeguards both your brand and customer experience.

Step 1
Step 2
Step 3
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Step 5
Step 1

Installing Yofi

Our simple integration gives you access to telemetry, behavioral biometrics, real-time transaction data, and return anomaly identification.

step 2

Smart Signals

We analyze 1000s of signals across the customer journey to identify and prevent abusive behavior, which we enhance with our consortium to see patterns of fraud, return history, and other behaviors to protect your business.

step 3

Proactive Real-Time Risk Scoring

We use machine learning to detect return fraud, resellers, bots, and loyalty abuse in real-time. Trained on billions of transactions, our models deliver highly accurate, custom risk scores tailored to your unique needs, ensuring proactive protection with minimal disruption to legitimate customers.

step 4

Actionizing Yofi Risk Scores

Yofi's risk scores are easily actionable, empowering you to decline suspicious transactions, flag returns for manual review, assist customer support with real-time insights, and unlock benefits for VIP customers. With our intuitive playbooks, you can seamlessly integrate risk management and customer engagement strategies across your entire business.

step 5

Model Customization

Every business is unique, and Yofi tailors its models to fit your specific needs, creating a customized risk solution just for you. Plus, with Yofi, you can design and implement hundreds of granular models and rules, giving you full control over your risk management strategy.

With all the features to transform your identity management

Streamlined solutions for protecting your business integrity.

Secure

Advanced Fraud Detection Features

Identify and eliminate bad actors before they impact your business.

Insights

Data-Driven Insights for Better Decisions

Leverage analytics to understand customer behavior and improve your strategies. Make informed decisions with confidence.

VIP

Leverage Relationships to Boost Your Profits

Cultivate profitable relationships that foster happiness and increase lifetime value.

See All Features

Used by the world's leading companies

"Before partnering with Yofi, we consistently faced challenges from bad actors targeting our exclusive releases, return policies, and promotional discounts. Yofi has not only helped us minimize these threats, but also enabled significant time savings and enhanced our understanding of customer lifetime value. They have been an invaluable partner in our ongoing success."

Chris Bone
Director of Operations and IT, JD Sports Canada

FAQs

Discover how Yofi’s solutions streamline identity verification and enhance security for your business.

See All FAQs
Contact Us
Can Yofi prevent bots from affecting my business?

Yofi utilizes advanced algorithms to analyze user behavior and detect anomalies. Our platform integrates seamlessly with your existing systems, ensuring a smooth transition. By validating identities in real-time, we help you prevent fraud before it occurs.

Yes, Yofi is equipped to prevent bots from buying out limited-availability items (like tickets and sneakers) and reselling them on third-party sites. Yofi can also prevent bad actors from taking advantage of returns, promotion codes, and more.

How does Yofi enhance customer experience?

Yofi utilizes advanced algorithms to analyze user behavior and detect anomalies. Our platform integrates seamlessly with your existing systems, ensuring a smooth transition. By validating identities in real-time, we help you prevent fraud before it occurs.

By identifying and segregating bad actors, Yofi allows businesses to understand their true customer base better. This understanding helps optimize sales, inventory management, and marketing campaigns, leading to enhanced customer experiences​

How does Yofi help my business?

Yofi utilizes advanced algorithms to analyze user behavior and detect anomalies. Our platform integrates seamlessly with your existing systems, ensuring a smooth transition. By validating identities in real-time, we help you prevent fraud before it occurs.

Better understanding your customers and their intentionality impacts everything being digitally consumed. We have helped our customers with a lot of different use cases: identifying bots and bad actors (serial returners, resellers, discount abusers), cleaning CRM and CDP platforms from fake profiles and skewed data, and recommending highly successful customer segments and products for email marketing campaigns.

What does Yofi do?

Yofi utilizes advanced algorithms to analyze user behavior and detect anomalies. Our platform integrates seamlessly with your existing systems, ensuring a smooth transition. By validating identities in real-time, we help you prevent fraud before it occurs.

We believe that all data digitally consumed is skewed because everyone has multiple digital identities whether intentionally or unintentionally. Yofi helps brands identify bots and bad actors (serial returners, discount code abusers, resellers), ensure a clean dataset, and provide recommendations for each customer.

Ready to Transform Your Business?

Schedule a demo today and see how Yofi can protect your business from abuse.

Schedule a demo
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